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Buddy Program
Buddy Program
EVE Chronicle
Speakers of Truth
eon magazine: advertising
reported by Zapatero | 2005.11.18 11:40:10
I would like to mention our revised plans for corp and alliance advertising within the magazine: You may remember that prior to Issue #001 we offered ‘free’ ads and planned to charge real cash money for ads in all subsequent issues? Well, we’ve decided to change that slightly by charging in-game ISK for all advertising from here on in.

If you, your website, your corp, or alliance, would like to advertise your services, find recruits or just boast of your achievements, here’s what you must do:

**EDIT** Ad slots for Issue #002 of EON are now fully booked. Any further equiries will be added to the back-up list.

  • EVE-mail me in-game that you wish to enquire about advertising in the next issue of E-ON. I will then EVE-mail you back telling you if we have ad pages available, or if they are all booked.


  • If no pages are available, your name will be placed on a ‘back-up’ list. If a page is available and you wish to book it, you must transfer 100m ISK to ‘Zapatero’. This is your deposit and once it is received the ad space is reserved in your name.


  • Responsibility for creating and designing the ad rests with you.


  • We will require near-final drafts of your ad by 2nd December 2005, with completed ads ready for print by 9th December 2005. The ad must be A4 size, 300dpi, CMYK with crop marks and bleed, and must be submitted as a hi-res print-ready PDF. The address to send the draft/final ads to is ads@mmmpublishing. If you have any techie/design questions regarding your ad, please use the same address.


  • If you have reserved an ad space and do not submit a draft before the first deadline, your deposit will be lost and the first name on the back-up list will be contacted. ‘Back-up’ ads will need to be submitted within 24 hours. (If you’re high on the list, you should prepare one early, just in case.)


  • Submitted ads will be judged by our designer to make sure they are suitable. If they are not, or cannot feasibly be improved, your deposit will be returned and the first name on the reserve list will be contacted. You’re welcome to send us an early draft so we can go through it with you.


  • If your advert is accepted, you will be required to pay another 100m ISK to secure the ad.


  • If your ad has been published in a previous issue and you’re intending to advertise again, we’d rather not have to print the exact same ad. Although you don’t have to start totally from scratch, we’d much prefer something new.


Now, you’re probably asking yourself what we’re going to do with the millions of ISK that will be filling E-ON’s coffers (200m per ad page). The answer is simple; the ISK will be used to pay the writers of the magazine. We plan to pay our contributors by the page, probably around 40-50m per page. It’s not a great deal for their time and effort, but it’s something, and it adds another viable career to the game, that of a freelance writer.

Note: E-ON corporation [E-ON] is an entirely independent organization from the likes of ISD, however it’s status as an ‘official’ news agency (of sorts) means we must be open with our accounts, so after each issue we will publish all the details of ad revenues and how they have been distributed (probably in the Corp & Alliance Summit). Any leftover revenue will be added to a pot of prize money that will be given away as part of some competition, sometime in the future.

Regarding other contributions; readers are invited to send in images for ‘Postcards From The Edge’ (as detailed in this old thread) and ‘Cloned At Birth’ (similarly discussed in this previous Dev Blog).

I look forward to seeing some more great ads. I think E-ON is the first magazine I’ve heard people raving about the adverts. Long may it continue.

Regarding Issue #002 itself, I’m not going to reveal anything here. The magazine will be available for pre-order next week when we shall also announce changes to shipping and a possible increase in the size of the magazine.

Shameless plug: There are still a few copies of Issue #001, but stock is running out fast. I'm told that we're down to our last few boxes.
 

Comments

Pardack on 18 November 2005
E-ON FTW.
Blind Man on 18 November 2005
shouldent have read it first :) awsome idea though, gonna have to find some money
Valrandir on 18 November 2005
Most Excellent!
SengH on 18 November 2005
nice
Lucas Smaise on 18 November 2005
Really nice - Enjoyed the magasin a lot.
The Ratfink on 18 November 2005
any chance you could tell us roughly when they will be shipped as im a loyal full suscriber :D
Jet Calhoun on 18 November 2005
That's an awesome idea. Loving it. I was definitely in amongst the voices praising the adverts of issue #001, good stuff.
Bruno Bonner on 18 November 2005
Please, i implore, release an electronic version. I live in Chile, South America, i dont care if i have to pay the same ammount as the hard copy, shipping isnt an viable alternative here. I dont even care if you release it with a 6-month delay from the original print....let me buy a PDF version of it.
Nyphur on 18 November 2005
ohmygod, lots of ISK for writing articles! Why did nobody tell me? Meep.
Laocoon on 18 November 2005
mmm kul
Rez Lo on 18 November 2005
I think the isk for ads is great. Not sure about the isk for articles. Especially when its a "for profit" magazine. Seems to me like the contributers should be paid in cash.
Zapatero on 19 November 2005
Rez, yes, contributors should be paid in cash, but EON is not quite big enough to sustain that. If there is growth, then maybe we can talk about proper remuneration in a few months. In-game ISK is at least something. And for me, 50m is more than I can earn a week in-game. But that's just me
Dark Shikari on 19 November 2005
Small question. If you pay for an ad, and it isn't accepted, do you get the ISK back?
Xandria Bogard on 19 November 2005
Hhmm... I wonder if they will cover my sister and I & trying to explore Jovian space... Maybe we will have to pay for an ad. Or maybe we can be paid explorers - Caldari engineered bloodline by birth, BA by choice – EVE 4TW
Neslo on 19 November 2005
Dark Shikari - Small question. If you pay for an ad, and it isn't accepted, do you get the ISK back? ------------------------------------------ Read the article it's definitely answered there ;-) No if you don't turn it in on time... Yes if you turn it in and your advertisement art sucks so bad the judges have to reject it....
Yurito on 19 November 2005
why didn't i think of posting such a dev blog? i'd be rich long before people realized it's a scam ;)
Emmerich Steiner on 19 November 2005
For the unfamiliar.. This link explains corp marks and bleed. http://www.thevisualsense.com/bleedcropmarks.html
Emmerich Steiner on 19 November 2005
And here is a photoschop tutorial on how to make bleed and crop marks. http://www.creativepro.com/story/feature/21661.html?cprose=daily
Elfaen Ethenwe on 19 November 2005
nice... 200m isk isnt alot at all
sugava on 19 November 2005
isk > $$
sir Tormerick on 19 November 2005
what a wonderful idea, wished i had the knowledge and skill to do one of my own...:( plus the money and a big enough corp..
corporal hicks on 19 November 2005
Excellent idea expect a mail from me
Deakin Frost on 19 November 2005
If I set bleed and crop marks, they're off page and Acrobat doesn't show them. Will they still be there? Or do you mean the ad has to be A4 but the PDF client area can be bigger? E.g. A3?
Operarii III on 20 November 2005
you forgott to close a bold tag in the devblog overview... ^^
Roxanna Kell on 20 November 2005
yay 27th post ;-"), my best so far
Zapatero on 20 November 2005
How strange. I've been through it and the tags are correct as far as I can see. I'll have to leave it in the capable hands of someone who knows these things better than I.
Valar on 20 November 2005
I fixed the tag :)
Soulis on 20 November 2005
Scamzor!!! :) i can't wait for next mag
Herko Kerghans on 20 November 2005
Zap said: --------------- The ISK will be used to pay the writers of the magazine. We plan to pay our contributors by the page, probably around 40-50m per page. It’s not a great deal for their time and effort, but it’s something, and it adds another viable career to the game, that of a freelance writer. --------------------- A. We. Some. Superb idea; by players, for players. Superb!
Paxdrago on 20 November 2005
That seems like too small of an amount of isk to me. I know the idea is to keep it open for even the small corps, but you could have gotten over a bil each page. I would have thought 500m for reserve 500 mill if accepted. The extra could go to writers or since big got taken out posibly to a new lottery.
The Wizz117 on 20 November 2005
i think the prices should be difrned, in jita should it be expensive.
Kuolematon on 21 November 2005
They should be more like 500m per commerical. Money is easy.
Winter Star on 21 November 2005
What are the requirements for submitting an article?
Freya Jones on 21 November 2005
How does one become a writer?
Helion Darkstar on 22 November 2005
I agree with Bruno Bonner. I am sure i saw there was going to be a PDF version released that could be purchased with ingame isk mentioned when E-ON was first announced.. what happened to that?
Mollari Cotto on 22 November 2005
Meh... paid for one... AND NEVER GOT IT!
hired goon on 22 November 2005
Use a spellchecker this time :p And, set up an E-ON alliance in game with an outpost, that can be conquered, and the people who take the station are allowed to fill the mag with propaganda and the writers are held at gunpoint and try to put little deviant subtleties in the text which informs the resistance of the weakpoints of the agressors and and
Cell Satimo on 22 November 2005
Do alliances/corps on the 'Backup' list get to be on the start of the next months advert list?
Sybylle on 23 November 2005
Hey Zap, have you got any plan on distributing a downloadable version of the old magazine releases (for instance 3 months after it's issued)? That would be nice ^^
Chony on 23 November 2005
Is this a real thing CCP is doing or just another new player scam to get ISK and sell it on eBay?
Chony on 23 November 2005
And if this is real do they send everyone the magazine in the mail like City of Heros sent monthy comic books to you?
Cell Satimo on 23 November 2005
@Chony, you minmatar reactor janitor. It's a real magazine .. I have it on my desktop, delivered by Post. The Ad prices aren't a scam because this is er ... the DevBlog
Chony on 23 November 2005
wait so a Dev is making the magazine or a normal player? im confused.
Xicon on 23 November 2005
Chony - this is a real magazine published by us (MMM Publishing) in London, and mailed out. It is produced by people from within the Eve community and beyond, and yes, CCP is of course involved. Check out the E-ON feedback post under General Discussions in the forums.
Xicon on 23 November 2005
Mollari Cotto - you say you haven't received your copy - have you emailed eon@mmmpublishing.com?
Bean Doodle on 23 November 2005
spam
Praetor Novak on 23 November 2005
2nd Cell's question (for Zapatero): "Do alliances/corps on the 'Backup' list get to be on the start of the next months advert list?" Thank you in advance.
Chony on 24 November 2005
So Xicon will every account get the magazine sent to them in real life? or do you have to buy it with real money or buy it with ISK? Would be cool if this was free like the CoH magazine they always did :D
Xicon on 24 November 2005
Chony - no, you have to buy it with real money. Check out the Eve Store.
Impericus on 25 November 2005
0/
Chony on 26 November 2005
oh real money =/
cRaNbErRy MuFfInMaN on 27 November 2005
i dont even know where to buy the first mag that came out i cant find a link where to buy them can someone email me ingame a link?
Nexus Sprite on 27 November 2005
er cranberry, the comment a few above you says check the store...
vanBuskirk on 29 November 2005
I'm interested. What sort of material do you want as articles? Stories, how-to guides, battle reports, what?
Velios on 29 November 2005
I loved the first issue of EON, and cannot wait to receive the next issues. Keep up the good work !!!
padraig animal on 22 December 2005
I missed out on issue 1 if anyone is finished reading there or is just finished with it i am interested in buying it either using paypal or in isk if interested eve mail me at padraig animal or mail me at alextg55@hotmail.com thanks also if someone was kind eneough they could send me it and i would read it and send it back me paying postage obviously thanks again.
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