EVE Buddy Program
Get your friends into EVE online and inside their very own shiny new starship by inviting them to EVE with the Buddy Program. All buddies will receive a 21-day trial find out all that New Eden has to offer! See the Buddy Program wiki page for more information and how you can get 30 days free game time.
If your friends are still having trouble deciding if EVE is for them have them watch “The Butterfly Effect.”