Hi + Buddy Program
I am the new marketing manager here at CCP, and wanted let everyone know about the new Buddy Program that was released a few days ago.
The purpose of the Buddy program is to enable registered users to give their buddies a free trial of EVE, something we have received many requests for. There is no limit to the number of trials you can send out, so feel free to use it at will.
As you will see the trial is only for 3 days, and really is a taste test of EVE Online as it takes much longer than 3 days to fully appreciate the game. We didn't want to start with a longer trial in order to keep EVE free from the "alt-mining-account-syndrome". Another way to prevent that would have been to require user to enter their credit card info, something we thought that users might dislike. If on the other hand you feel we need to have a longer trial then we might do so by requiring users to enter their credit card info. Maybe we should offer both options?
You will see increased marketing activity from CCP in the future as we now have a formal marketing department, and as always we welcome any comments and suggestions you might have that can help us spread the word.